Cute in Japanese: Understanding Kawaii Culture in Japan (With

“Cute” in Japanese is "Kawaii". Cuteness is everywhere In Japan, so it’s good to know about cute culture and cute words.

What is Kawaii? - Japan Powered

What is 'Kawaii'? On the Power of Cute

Kawaii - Wikipedia

Why Do Japanese People Love Cuteness? Learn the Science of Kawaii - Big Think

Brutally Cute: Kawaii as a Form of Rebellion, by Abigail Stevenson

What is Kawaii Culture in Japan?

F Yeah Lolita: Book Review: Kawaii! Japan's Culture of Cute

Japan's cuteness phenomenon is hundreds of years old

Japan's Cute Culture: Mascots, Stationery And All Things Kawaii

The Science Of Kawaii

The Kawaii Ambassadors (Ambassadors of Cuteness), Pop Culture, Trends in Japan

Sexism and Culture: Japan's Obsession With Kawaii - Savvy Tokyo

Yamikawaii — Japan's Darker and Cuter Version of Emo, by Omri Wallach